BA (Hons) Business Management with Specialisation
This programme is delivered by Capital Universities Foundation, in New Cairo. It is validated by ҹɫֱ²¥. Through our rigorous quality assurance procedures we ensure that the programme has the same academic standards as equivalent awards delivered by ҹɫֱ²¥.
The BA (Hons) Business Management with Specialism programme, awarded by ҹɫֱ²¥ (ҹɫֱ²¥) seeks to facilitate the development of employment-ready graduates, who can lead and manage sustainable organisations in a turbulent environment and shape a better world, locally and globally. This commitment to ensuring that our graduates are well prepared to enter the workplace and make a positive contribution from the outset, means that the programme includes a number of opportunities for students to engage in hands-on, practical and authentic learning experiences.
Title:
- BA (Hons) Business Management with Analytics
- BA (Hons) Business Management with Digital Marketing
- BA (Hons) Business Management with Finance
Mode of delivery and duration: Full time, 4 years
Language of delivery: English
First approved: April 2024
Most recent approval: April 2024
External accreditation or recognition: n/a
All Business Management routes undertake the same modules in Level 1 and 2.
Level 1
| Module Title | Credits | SCQF Level | Block |
| Skills for Learning (Research and Inquiry) | 20 | 6 | 1 & 2 |
| Foundation in Business Management | 10 | 6 | 1 |
| Foundation in Accounting and Finance | 10 | 6 | 1 |
| Introduction to Management and Leadership | 20 | 7 | 2 |
| Marketing and Consumer Behaviour | 20 | 7 | 2 |
| Data Management | 20 | 7 | 3 |
| Introduction to Finance and Accounting | 20 | 7 | 3 |
| Digital Business and Innovation | 20 | 7 | 3 |
| English Foundational (1) (To be taken only by those students with IELTS scores of 5.5, or equivalent. Those with scores of 6.0, or equivalent, are exempt.) |
0 | 7 | Year long |
Level 2
| Module Title | Credits | SCQF Level | Semester |
| Human Resource Management | 20 | 8 | 1 |
| Business Law | 20 | 8 | 1 |
| Economics, Financial Markets and Institutions | 20 | 8 | 1 |
| Digital Marketing and E-Commerce Management | 20 | 8 | 2 |
| Operations Management | 20 | 8 | 2 |
| Ethics, Social Justice and Sustainability | 20 | 8 | 2 |
BA (Hons) Business Management with Analytics Level 3 and 4
| Level 3 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Project Management | 20 | 9 | 1 |
| Business Statistics | 20 | 9 | 1 |
| The Power of Data Analytics | 20 | 9 | 1 |
| Research Methods (Online) | 20 | 9 | 2 |
| ONE of two options: | |||
| Placement | 40 | 9 | 2 |
| New Enterprise Start Up | 40 | 9 | 2 |
| Level 4 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Strategy | 20 | 10 | 1 |
| Digital Analytics Excellence | 20 | 10 | 1 |
| Organisational Behaviour | 20 | 10 | 1 |
| Analytics in a Big Data World | 20 | 10 | 2 |
| ONE of two options: | |||
| Business Consultancy Project | 40 | 10 | Year long |
| Honours Dissertation | 40 | 10 | Year long |
BA (Hons) Business Management with Digital Marketing Level 3 and 4
| Level 3 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Project Management | 20 | 9 | 1 |
| Marketing Communications and Digital Advertising | 20 | 9 | 1 |
| Digital Marketing Analytics | 20 | 9 | 1 |
| Research Methods (Online) | 20 | 9 | 2 |
| ONE of two options: | |||
| Placement | 40 | 9 | 2 |
| New Enterprise Start Up | 40 | 9 | 2 |
| Level 4 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Strategy | 20 | 10 | 1 |
| Marketing Strategy and Digital Planning | 20 | 10 | 1 |
| Organisational Behaviour | 20 | 10 | 1 |
| ONE of two options: | |||
| Leading and Managing Change | 20 | 10 | 2 |
| Analytics in a Big Data World | 20 | 10 | 2 |
| ONE of two options: | |||
| Business Consultancy Project | 40 | 10 | Year long |
| Honours Dissertation | 40 | 10 | Year long |
BA (Hons) Business Management with Finance Level 3 and 4
| Level 3 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Project Management | 20 | 9 | 1 |
| Information Systems and Business Analytics | 20 | 9 | 1 |
| Financial Management | 20 | 9 | 1 |
| Research Methods (Online) | 20 | 9 | 2 |
| ONE of two options: | |||
| Placement | 40 | 9 | 2 |
| New Enterprise Start Up | 40 | 9 | 2 |
| Level 4 |
|||
| Module Title | Credits | SCQF Level | Semester |
| Strategy | 20 | 10 | 1 |
| Corporate Finance | 20 | 10 | 1 |
| Organisational Behaviour | 20 | 10 | 1 |
| Analytics in a Big Data World | 20 | 10 | 2 |
| ONE of two options: | |||
| Business Consultancy Project | 40 | 10 | Year long |
| Honours Dissertation | 40 | 10 | Year long |
Placements:
In year 3 all students are offered the opportunity to undertake a 40 credit ‘Experience’ option. Within this, students commonly undertake a substantial placement within an external organisation, allowing students to apply their knowledge and skills in a ‘real world’ setting, and gain a valuable insight into both the relevance and the limitations of models, frameworks, debates and practices they have encountered in the classroom. Alternatively, students may undertake ‘New Enterprise Start Up’ a module designed to encourage students to develop a business idea and simulate the task of seeking capital from an outside investor. This focus on Entrepreneurship means that many of ҹɫֱ²¥â€™s students go one to develop their own businesses, and we believe this feature of our programmes will set these graduates apart.
Professional registration: none
Any other important points:
A number of subsidiary exit points are available in the current suite of programme; these can be summarised by considering the award available on the completion of each of the first three levels of the programme:
|
120 credits |
Certificate in Higher Education |
|
240 credits |
Diploma in Higher Education |
|
360 credits |
BA Business Management |
Academic entry requirements will be matched to the equivalent academic entry requirements for studying these programmes on the ҹɫֱ²¥ UK campus.
Ìý
The requirements are:
Scottish Higher: Standard – BBBC/Minimum BCCC
A Level: BCC
Required subjects: English and Maths at Nat 5/GCSE
International Baccalaureate: 28 points
International equivalents including Egyptian Certificate of General Secondary Education (Thanaweya Amma) with an overall grade of 50% with no subject grade below 50% and pass in mathematics subjects at 60%.
IELTS of 6.0 with no element lower than 5.5, or IELTS 5.5 with no element lower than 5.0 with a requirement to take mandatory English language skills and academic writing modules during the programme.
